The Challenge

I design weekly social media posts for Instagram and Pinterest. I also  create content for the company’s website, advertisement campaigns, and assist with product design. My work is a continuation of the previous designer’s work,  so my main focus for this client is maintaining brand identity.

Key Features

Each week I produce:

1. one Instagram carousel and one Pinterest carousel
2. as needed, photoshop work for the website, advertisement campaigns, product videos etc.

Brand Concept

Class Tracker is an established brand, so my work focuses on upholding the brand identity.

Research

Class Tracker was founded by Lesley Martin, who has worked in  education for over 20 years.

Class Tracker’s main product is a daily planner, which was designed specifically for high school and college students. Class Tracker® products were designed using  Lesley's experience in education coupled with research-based strategies on students' time management, prioritization and organizational skills.

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To see the carousels I created for Class Tracker - please go to their social media pages-
︎ Class Tracker’s Instagram
︎ Class Tracker’s Pinterest

Product Video